The Bouygues family has upped its stake in the family business ahead of a planned entry into the ADSL market in France.
The company’s mobile operator – Bouygues Telecom – has announced that it will launch ADSL internet and phone services in France through its Bbox home gateway on 20 October.
Bouygues is the last operator, after Orange and SFR, to launch its own ADSL internet offer. France Télécom still holds a 50% market shares and 7.84 million customers, which makes entry into the market difficult for minority players.